What Im Loving Wednesday // Aeron

Aeron's Resort & Spring/Summer 2015 LookBook 

british fashion designers, upcoming british fashion designers, london fashion designers

NORDIC SUMMER – Nautical / Scandinavian summer

The main inspiration for ÁERON’s 2015 S/S collection were the beach scenes of Ingmar Bergman’s Persona (1966). However a characteristic feature for the ÁERON collection, an iconical character had to be also noted, Liv Ullman who starred in the film. The film’s unique style and suppressed emotions have all left their impacts on creating the soft lines of the collection

Discoverable in the collection are various natural phenomena in their colors and textures: water / wood / stone / air / sand / rocky mountain / aquatic plants and animals. In addition, Scandinavian minimalist architectural forms / architects, works and pastel color scheme of photographer, Luigi Ghirri. 

I like the use of the raw, untouched wood in the look book. The unfinished wood against the soft/silk clothing textures adds a great subtle contrast. 

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To shop the collection head over to Aeron

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